探索创业精神Richard Blundel、Nigel Lockett、Catherine Wang【简介_书评_在线阅读-pdf手机epub】

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探索创业精神Richard Blundel、Nigel Lockett、Catherine Wang【简介_书评_在线阅读-pdf手机epub】

Exploring Entrepreneurship Richard Blundel, Nigel Lockett, Catherine Wang【简介_书评_在线阅读-pdf mobi epub】中英文

图书信息

  • 种类: Business & Economics - Small Business
  • 年: 2017
  • 出版: 2
  • 出版社: SAGE Publications Ltd
  • 语言: english
  • 页: 480
  • ISBN 10: 1473948061
  • ISBN 13: 9781473948068
  • 文件: EPUB, 6.58 MB
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    Exploring Entrepreneurship

    作者:Richard Blundel, Nigel Lockett, Catherine Wang


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    A detailed and critical analysis of the multiple types of entrepreneurship, helping students to understand the practical skills and theoretical concepts needed to create their very own entrepreneurial venture.

    Split into two parts, the book provides an even balance between theory and practice. Part 1 covers the practical activities involved in new entrepreneurial ventures, and Part 2 uses the latest research to explore entrepreneurship from different perspectives.

    The second edition features a new author, Catherine Wang, who brings specialist knowledge in entrepreneurial learning, ethnic minority entrepreneurship and international entrepreneurship. There are new chapters on the Varieties of Entrepreneurship, including social entrepreneurship (not-for-profit) and Intrapreneurship (employees within organizations) and Entrepreneurial Learning, which explores how entrepreneurs hone and develop their thinking. There is also a collection of new international case studies, including Dyson, Facebook, Made.com, and examples of entrepreneurship in China and Ghana.

    The book is complemented by a companion website featuring online resources for instructors and students, including PowerPoint Slides, additional mini case studies, guidance on new venture creation activities, video links, and revision tips.

    Suitable reading for students taking modules in Entrepreneurship or New venture creation at upper undergraduate and postgraduate levels.

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