创业精神:创办和经营小企业史蒂夫·马里奥蒂(Steve Mariotti)、卡罗琳·格拉金(Caroline Glackin)【简介_书评_在线阅读-pdf手机epub】

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创业精神:创办和经营小企业史蒂夫·马里奥蒂(Steve Mariotti)、卡罗琳·格拉金(Caroline Glackin)【简介_书评_在线阅读-pdf手机epub】

Entrepreneurship: Starting and Operating A Small Business Steve Mariotti, Caroline Glackin【简介_书评_在线阅读-pdf mobi epub】中英文

图书信息

  • 种类: Business & Economics - Management & Leadership
  • 年: 2014
  • 出版: 4
  • 出版社: Pearson
  • 语言: english
  • 页: 576 / 567
  • ISBN 10: 0133934454
  • ISBN 13: 9780133934458
  • 文件: PDF, 45.88 MB
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    Entrepreneurship: Starting and Operating A Small Business

    作者:Steve Mariotti, Caroline Glackin


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    作者:For courses in Entrepreneurship, Small Business Management, and Starting a Business.

     

    A Comprehensive, Practical Approach to Starting a Business

    For fledgling entrepreneurs and business readers,

    作者:Entrepreneurship: Starting and Operating A Small Business

    untangles the complex economic, financial, and professional considerations surrounding business ownership and operations.

     

    In its Fourth Edition,

    作者:Entrepreneurship

    takes a critical look at contemporary entrepreneurial successes, allowing readers with a range of business interests to engage with and draw insight from the text. Balancing real-world case studies with thoughtful instruction,

    作者:Entrepreneurship

    leads readers to develop their business plans step by step, at the end of each chapter. This approach allows readers to internalize different aspects of business ownership at a self-guided pace.


    Also Available with MyEntrepreneurshipLabTM

    This title is available with MyEntrepreneurshipLab—an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.  

     

    NOTE: You are purchasing a standalone product; MyEntrepreneurshipLab does not come packaged with this content. If you would like to purchase both the physical text and MyEntrepreneurshipLab search for:

     

    0134422562 / 9780134422565

    作者:Entrepreneurship: Starting and Operating a Small Business Plus MyEntrepreneurshipLab with Pearson eText -- Access Card Package,

    4/e

     

    Package consists of: 

    • 0133934454 / 9780133934458

      作者:Entrepreneurship: Starting and Operating a Small Business

    • 0133935876 / 9780133935875

      作者:MyEntrepreneurshipLab with Pearson eText -- access Card -- for Entrepreneurship: Starting and Operating a Small Business

     

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