创业伊蒙·巴特勒简介【简介_书评_在线阅读-pdf手机epub】

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创业伊蒙·巴特勒简介【简介_书评_在线阅读-pdf手机epub】

An Introduction to Entrepreneurship Eamonn Butler【简介_书评_在线阅读-pdf mobi epub】中英文

图书信息

  • 种类: Business & Economics
  • 年: 2020
  • 出版社: The Institute of Economic Affairs
  • 语言: english
  • 页: 146 / 149
  • ISBN 10: 0255367953
  • ISBN 13: 9780255367950
  • 文件: PDF, 1.20 MB
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    内容简介

    An Introduction to Entrepreneurship

    作者:Eamonn Butler


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    Entrepreneurs play a pivotal role in boosting progress, productivity and prosperity. They drive economic growth and create new opportunities. Their innovations transform people’s lives. Yet their enormous contribution is not widely understood – and is often completely overlooked in economics textbooks. Here, author Eamonn Butler sets the record straight – explaining the vital role of entrepreneurship, exploring its economic and social significance, and examining the conditions needed for it to thrive. Along the way, he considers the kind of “unusual” people who become entrepreneurs. Who knew, for example, that Facebook’s Mark Zuckerberg, Microsoft founder Bill Gates, Apple co-founder Steve Jobs and Uber founder Travis Kalanick all dropped out of university? Or that Virgin Group founder Sir Richard Branson and IKEA founder Ingvar Kampgrad never went to university at all? An introduction to Entrepreneurship spotlights the strengths of entrepreneurship, whilst acknowledging its shortcomings. It discusses (often-misguided) attempts by governments to foster it. And it eloquently states the case for rehabilitating entrepreneurship into mainstream economics and politics. Above all, it provides an appreciation of – and a basic introduction to – what entrepreneurship is, why we need it, and how we can encourage it.

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